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From this we can see that we have done a fair survey of males and females meaning that it should appeal to both genders and it will be more popular because it includes a wider section of the population.
From this chart of the age we have asked, it is clean we have chosen more of a younger audience this will affect are selfs meaning it will be aimed more at the younger audience but because we have come older people who we have asked it should have some of what they will want. The younger audience buys more music and watches more music videos so this was a good idea to aim our questionnaire at them.
From this we can see that most people watch music videos nearly everyday this could be unmeaningly but they still see them, around 15% of our audience said they watch music videos less then everyday meaning there must be a high demand for them. This is mainly because we have asked a younger group of people and younger people are more likely to watch music videos more often.
Most of our audience did want to see the artist in the music video but around 25% said they did not, this could have been people from outside our age range but either way we are going to affect on this by having the artist in is for only part of the video and not just standing around singing but doing more of a narrative to the story. From this information we will include or own artist within our music video meaning we are having what the target audience wants.
We then asked how they watched there music videos, mostly they replied with T.V. but also a high percentage was over Youtube which included Vevo, but none said that they bought any, this maybe because there out there for free anyway and any platform where you can buy it they also have youtube anyway. From this we have seen a high amount are watching it on youtube compared to years ago when it was all seen on tv, so we are going to put it on youtube so that a high amount of people can see it easily.
By having a 20 second video the audience will anticipate it more, and from the pie chart I can see that they enjoy it more then having nothing to go on. From this I can see that the audience do want something while they are waiting for the main product. We will now try and make something similar for the audience to view while they are waiting.
We have asked which artist they like most meaning that they can choose which one we will use. They choose Ellie Goulding by a quite a lot and second was Lana Del Rey. Because of the popularity of Ellie Goulding we are going to use her music, this will work more positively because the target audience like her more meaning they will have more reason to like our video. We will also try to make our artist have the personality trades as her.
Most people referred the remix to the original this maybe because it more fast paced because of this we will be using a remix of the song we chose also it maybe because we have asked a younger audience. By doing this we can try something that is not done so often because it is more done that they make a music video for the original song only.
People wanted more of both narratives and visuals but most people do like a strong storyline. Because there is such a high amount of his we will be doing both but with a strong storyline though out the imagery. It shouldn't be too hard putting both in the video because we can use them within scene changes and changes in shots.
Most want to see the artist be more on screen doing something then just singing. From this we will try make are artist be in most of the shots. This will also make our artist be more known because the audience will know who she is and want to buy her cd more.
From this we can see that they like it to have loads of editing styles. This is a very large amount of different editing styles that they want within the video, we will try to have them all within there so that it fits everyones taste. The hardest thing will be trying to make it look professional while doing it because of the large amounts of different styles, it maybe just look rushed.
From this we can see that most people watch music videos nearly everyday this could be unmeaningly but they still see them, around 15% of our audience said they watch music videos less then everyday meaning there must be a high demand for them. This is mainly because we have asked a younger group of people and younger people are more likely to watch music videos more often.
Most of our audience did want to see the artist in the music video but around 25% said they did not, this could have been people from outside our age range but either way we are going to affect on this by having the artist in is for only part of the video and not just standing around singing but doing more of a narrative to the story. From this information we will include or own artist within our music video meaning we are having what the target audience wants.
We then asked how they watched there music videos, mostly they replied with T.V. but also a high percentage was over Youtube which included Vevo, but none said that they bought any, this maybe because there out there for free anyway and any platform where you can buy it they also have youtube anyway. From this we have seen a high amount are watching it on youtube compared to years ago when it was all seen on tv, so we are going to put it on youtube so that a high amount of people can see it easily.
By having a 20 second video the audience will anticipate it more, and from the pie chart I can see that they enjoy it more then having nothing to go on. From this I can see that the audience do want something while they are waiting for the main product. We will now try and make something similar for the audience to view while they are waiting.
We have asked which artist they like most meaning that they can choose which one we will use. They choose Ellie Goulding by a quite a lot and second was Lana Del Rey. Because of the popularity of Ellie Goulding we are going to use her music, this will work more positively because the target audience like her more meaning they will have more reason to like our video. We will also try to make our artist have the personality trades as her.
Most people referred the remix to the original this maybe because it more fast paced because of this we will be using a remix of the song we chose also it maybe because we have asked a younger audience. By doing this we can try something that is not done so often because it is more done that they make a music video for the original song only.
People wanted more of both narratives and visuals but most people do like a strong storyline. Because there is such a high amount of his we will be doing both but with a strong storyline though out the imagery. It shouldn't be too hard putting both in the video because we can use them within scene changes and changes in shots.
Most want to see the artist be more on screen doing something then just singing. From this we will try make are artist be in most of the shots. This will also make our artist be more known because the audience will know who she is and want to buy her cd more.
From this we can see that they like it to have loads of editing styles. This is a very large amount of different editing styles that they want within the video, we will try to have them all within there so that it fits everyones taste. The hardest thing will be trying to make it look professional while doing it because of the large amounts of different styles, it maybe just look rushed.
From all this research we can see that the younger audience like faster paced and loads of things going on thought the video. With the artist appearing in most of the scenes meaning we will have to find a few different locations in which she can be but they will have to be interesting enough so that the audience dont mind seeing them many times. From them choosing Ellie Goulding we will know have to research on what she's like and her style of videos so that we can then we can have the type of video that the audience want. A high percentage watch there videos on YouTube meaning its easy for us to put it on there and its easy assess for most people with them having internet on there phone or some sort of computer at home and also tables. With the audience likes the remix that fits in with having high amounts of editing styles so hopefully it will flow more easily because of the fast pace of the song we will use.
The graphs that you have included, demonstrates the results that you received from your target audience research, that you have carried out.
ReplyDeleteAim to expand on the points that you have made above and aim to include a summary, to explain how your research will assis you with planning your own music video.